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OurRitual suits couples, or one partner alone, who want a weekly video session with a matched expert and structured exercises between sessions. It is a legitimate online relationship support service run by Ritual Health Technologies, Inc., with strong ratings on Trustpilot (4.5) and the App Store (4.6). Know what you're buying: plans run $296 to $1,536 per billing period with no insurance, refunds require asking within 14 days after only one session, and its terms say experts don't provide therapy or counseling through the service and it isn't designed for severe mental illness or domestic violence.
- Price
- Individual $74, $58 or $54 a week; couple $84, $68 or $64 a week, billed every 4, 12 or 24 weeks, as listed October 20261
- What's included
- One 40-minute video session a week with a dedicated expert, chat between sessions, guided exercises, videos and AI support1
- Experts
- 300+ vetted experts, including psychologists, marriage and family therapists, clinical social workers and coaches2
- Insurance
- Not covered by insurance2
- Refunds
- 14-day money-back guarantee; you must attend your first session and ask before a second one3
- What it is legally
- Its terms say the service is not therapy, counseling or mental health advice, and is not designed for severe mental illness or domestic violence3
- Company
- Ritual Health Technologies, Inc.; 1007 N. Orange Street, Wilmington, Delaware; co-founder and CEO David Pruwer4
- Ratings
- Trustpilot 4.5 out of 5 from 256 reviews; App Store 4.6 from 310 ratings; no BBB profile found5
Pros
- Works for couples or for one partner alone
- Structured exercises and videos between sessions
- Free matching call and expert switches
- Strong Trustpilot and App Store ratings
- Lower weekly cost on longer plans, from $54
Cons
- Not covered by insurance
- Terms say it isn't therapy, despite therapists on staff
- Refund only if you ask after the first session and within 14 days
- Longer plans bill up to $1,536 upfront
- Not for domestic violence or severe mental illness
Best for: Couples, or one partner alone, in a basically safe relationship who want weekly guided sessions and homework to improve communication.
Skip it if: You need licensed therapy for a diagnosis, want insurance to pay, or there is abuse or fear in the relationship.
OurRitual vs. competitors
| Company | Price for couples | Insurance | Session format | Relationship focus |
|---|---|---|---|---|
| OurRitual | $64 to $84 a week | No | 40-minute weekly video plus app exercises | Relationship support only; terms say it is not therapy |
| Talkspace | $109 a week couples plan | Most major plans, Medicare, TRICARE | Messaging and video with licensed therapists | Individual, teen and couples therapy |
| BetterHelp | $70 to $100 a week (individual pricing) | 125+ commercial plans | Weekly live session plus messaging | Individual therapy; couples through its Regain brand |
OurRitual pricing at a glance
OurRitual plans, as listed October 20261
| Plan | Per week | Billed | Billing period |
|---|---|---|---|
| Individual Notice | $74 | $296 | Every 4 weeks |
| Individual Nurture | $58 | $696 | Every 12 weeks |
| Individual Grow | $54 | $1,296 | Every 24 weeks |
| Couple Notice | $84 | $336 | Every 4 weeks |
| Couple Nurture | $68 | $816 | Every 12 weeks |
| Couple Grow | $64 | $1,536 | Every 24 weeks |
Each plan includes one 40-minute virtual session a week. No insurance, so you pay out of pocket. Plans renew automatically until you cancel. Older reviews quoting $120 to $310 a month or 20-minute sessions describe earlier plans.
OurRitual, step by step
Questionnaire and plan
Answer onboarding questions about your relationship and pick an individual or couple plan. Answer truthfully; false answers can void the refund.
Matching call
A matching specialist meets you by video, at no extra cost, and hand-picks your expert. You can ask to switch experts later.
Weekly sessions
Meet your expert for 40 minutes a week by video, together or separately, at times that suit you.
Between sessions
Work through Pathways of videos and exercises in the app, chat with your expert and use AI tools that reflect on your sessions.
Cancel
Use the self-serve cancellation in the app, or email support; emailed requests take effect two business days after OurRitual confirms them.
OurRitual legitimacy and licensing
Yes. OurRitual is run by Ritual Health Technologies, Inc., which lists an address in Wilmington, Delaware, and is led by co-founder and CEO David Pruwer. Dr. Orna Guralnik, known from Showtime’s Couples Therapy, helped shape its expert program. Its app has a 4.6 rating from 310 App Store ratings and its Trustpilot score is 4.5 from 256 reviews. We found no BBB profile and no regulator actions.
The main thing to understand is the legal fine print. OurRitual’s site talks about therapists and couples therapy, but its FAQ says it is “not considered to be classic couples therapy,” and its terms go further: even experts who are certified professionals are not acting as therapists through OurRitual and won’t provide therapy, counseling or mental health advice. That makes it closer to guided relationship coaching.
OurRitual cost
As listed in October 2026, individual plans cost $74 a week billed $296 every 4 weeks, $58 a week billed $696 every 12 weeks, or $54 a week billed $1,296 every 24 weeks. Couple plans cost $84 a week ($336 every 4 weeks), $68 ($816 every 12 weeks) or $64 ($1,536 every 24 weeks). Each includes one 40-minute session a week.
OurRitual isn’t covered by insurance. Because the longer plans bill upfront and refunds are limited to your first session, start with the 4-week plan unless you’re sure. Members on older 3- or 6-month plans billed every 4 weeks may be charged the price difference if they cancel early.
How OurRitual works
After a questionnaire, you have a video call with a matching specialist who picks an expert for you. The team includes psychologists, marriage and family therapists, clinical social workers and coaches trained in methods like Emotionally Focused Therapy and the Gottman Method. Sessions are 40 minutes, held by video, and you can attend with your partner, alone or from different places. OurRitual says many members spend one to two months on each Pathway of videos and exercises and then move on to another.
What customers say about OurRitual
Recurring themes across the review sites and complaint records listed above, not individual quotes.
Common praise
- Attentive, helpful experts who act as a neutral third party
- Practical exercises couples can use between sessions
- Easy scheduling and sessions together or from different places
- Progress for couples who stayed with it for months
Common complaints
- Charges for another billing period after members thought they had stopped
- Refund requests denied under the 14-day, one-session rule
- Hard-to-follow cancellation steps and slow support replies
- App glitches
OurRitual refund and cancellation policy
The 14-day money-back guarantee has conditions in the terms. You must email for a refund within 14 days of purchase, after attending your first session and before any additional session. Rescheduling less than 36 hours before an appointment counts as a no-show and can void the refund, and so can false answers on the onboarding questionnaire.
Plans renew automatically. Cancel in the app’s self-serve flow, which takes effect as confirmed there, or by email, which takes effect two business days after OurRitual confirms it in writing. Cancel a few days before your billing date and keep the confirmation.
OurRitual complaints
Most reviews are positive about the experts. The negative ones, about 9% of Trustpilot reviews, center on being billed for another period, refund requests refused under the one-session rule, confusing cancellation and slow support, and app glitches. OurRitual replies to about half of negative reviews on Trustpilot. Reading the refund terms before you pay avoids most of these problems.
When OurRitual isn't the right fit
OurRitual’s terms say it is not designed for people with severe mental illness or those affected by domestic violence, and it does not provide emergency services. If you feel unsafe, contact the National Domestic Violence Hotline at 1-800-799-7233. In a crisis, call or text 988, or 911 for an emergency. If you need diagnosis or treatment for depression, anxiety or addiction, see a licensed therapist or doctor, which insurance may cover.
Alternatives to OurRitual
- Talkspace Better if you want licensed couples therapy that insurance may cover. Read review
- BetterHelp Better if one partner needs individual therapy for anxiety or depression from a licensed therapist. Read review
- A local marriage and family therapist The AAMFT's free TherapistLocator lists licensed MFTs; some take insurance or offer sliding-scale fees, and in-person work suits couples in serious distress.
- National Domestic Violence Hotline Free and confidential at 1-800-799-7233 if you don't feel safe with your partner; OurRitual says it isn't designed for this.
OurRitual reviews
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Frequently asked questions
Is OurRitual legitimate and safe to use?
Yes. It's a real service from Ritual Health Technologies, Inc., with a 4.5 Trustpilot score and a 4.6 App Store rating. Its terms describe it as relationship support, not therapy.
What is the price range for OurRitual?
As listed in October 2026, $54 to $74 a week for individuals and $64 to $84 a week for couples, billed every 4, 12 or 24 weeks. Each plan includes one 40-minute session a week.
Does OurRitual take insurance?
No. OurRitual says it is not yet covered by insurance, so you pay out of pocket.
Is OurRitual real couples therapy?
Not officially. Its FAQ says it isn't classic couples therapy, and its terms say experts don't provide therapy or counseling through the service, even though many are licensed clinicians.
Can I use OurRitual without my partner?
Yes. Individual plans are built for one partner working on the relationship alone, and you can switch between individual and couple plans.
How long are OurRitual sessions?
40 minutes, once a week, by video. You can attend together or from different locations.
Does OurRitual offer refunds?
It has a 14-day money-back guarantee, but you must attend your first session and request the refund before a second session, within 14 days of purchase.
How do I cancel OurRitual?
Use the self-serve cancellation in the app or email support. Emailed cancellations take effect two business days after OurRitual confirms them.
Who are OurRitual's experts?
OurRitual lists 300+ vetted experts, including psychologists, marriage and family therapists, clinical social workers and relationship coaches.
Is OurRitual safe for abusive relationships?
No. Its terms say it isn't designed for people affected by domestic violence. Contact the National Domestic Violence Hotline at 1-800-799-7233.
Sources (9)
Facts on this page come from company websites, government agencies and regulators, checked on the dates shown. Editorial standards
- OurRitual: Plans (accessed October 13, 2026)
- OurRitual: FAQ (accessed October 13, 2026)
- OurRitual: Terms of service (accessed October 13, 2026)
- OurRitual: About (accessed October 13, 2026)
- Trustpilot: OurRitual reviews (accessed October 13, 2026)
- Apple App Store: OurRitual: Couples Support (accessed October 13, 2026)
- OurRitual: Home (accessed October 13, 2026)
- AAMFT: TherapistLocator (accessed October 13, 2026)
- National Domestic Violence Hotline (accessed October 13, 2026)
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